People Watching is the upcoming third studio album by English musician Sam Fender.

[2] According to Fender this album will explore "colourful stories and observations of everyday characters living their everyday, but often extraordinary, lives.

"[3] The album's lead single, "People Watching", was released on 15 November 2024.

On 3 August 2024, Fender premiered two songs of the upcoming album during a show at Plymouth Pavilions: "People Watching" and "Nostalgia's Lie".

[5] The album's artwork features a photograph by the late Tish Murtha, a social documentary photographer who documented marginalised communities and working-class life in Newcastle upon Tyne.