[1][2][3] It was announced[4] on 26 February 2018 as the successor to the Sony α7 II and available April 10, 2018.

[6] The Sony α7 III improved in a number of aspects compared to its predecessor, the α7 II, which was released four years earlier in November, 2014.

The camera's rounded feature set and launch price were highly praised.

Reviewers noted it as a flexible and competitive tool for all types of photography.

It improves sharpness, but also creates a visible amount of moiré on clothes and hair.