Founded by Thomas B. Henson in 2003 as Ottumwa Media Holdings, it owns television stations in several cities in the Southeastern United States.

[1] On the same month, on August 11, KTVO was sold to Barrington Broadcasting as part of a $262 million deal for twelve stations,[3] however Raycom retained its shared services agreement with KYOU.

[10][11] On November 27, 2013, American Spirit Media announced it would acquire KFVE and its satellites KGMV and KGMD-TV from MCG Capital Corporation.

KSWO-TV (acquired by Raycom from Drewry) and KAUZ remained jointly operated, but the joint sales agreement between with KAUZ would be terminated upon the sale's closure due to FCC rules prohibiting such agreements by counting the sale of 15% or more of advertising time by one station to a competing junior partner station in the JSA as a duopoly in violation with the agency's ownership rules (the Wichita Falls-Lawton market has only four full-power television stations, four fewer than that allowed to legally form a duopoly); upon the JSA's termination, Raycom would enter into a shared services agreement with KAUZ, under which KSWO would handle news production, administrative and production operations, and equipment and building space for that station.

[21][22][23][24] In advance of the merger, Raycom exercised its options to purchase both stations outright from American Spirit Media.

American Spirit Media failed to renew its retransmission contract with DirecTV/AT&T U-verse upon its expiration on August 31, 2017.

After a three-week extension period passed with both parties failing to agree on a new contract, American Spirit Media withdrew permission for DirecTV/AT&T U-verse to retransmit the signals of its stations as of 11:59 p.m. EDT on September 21.