Visitor attractions include the National Trust property Biddulph Grange, the Churnet Valley Railway, the UK's largest theme park Alton Towers Resort, and the annual Leek Arts Festival.
[2] There are also a variety of outdoor pursuits such as rock climbing (The Roaches), sailing (Rudyard Lake) and cycling (Waterhouses).
The Hundred was named after a small hamlet of Totmonslow in the parish of Draycott in the Moors, which is within Staffordshire Moorlands District.
[5] In February 2008, the council formed a strategic alliance with the neighbouring High Peak Borough Council to share a number of services and staff as a way of reducing costs, including a shared chief executive and senior management team.
The terrain is mostly uplands to the north of the district and lower-lying to the south, with rolling hills, crags and valleys across forests and lakes.
[28] The highest point in both the district and Staffordshire is Cheeks Hill, rising up to 520m (1,710 feet) on Axe Edge Moor.
The area approximately between Axe Edge Moor and the Churnet Valley is in the Dark Peak and includes the Roaches, a series of gritstone outcrops which rises to 505m (1,657 feet) and where several red-necked wallabies roamed free for many years.
[29] On the other hand, the western half of Dovedale and the Manifold Valley, including Thor's Cave, Wetton Mill, Longnor and Butterton, are in the White Peak.
The BBC's The One Show investigated the case in a bid to settle the argument and Flash turned out to be the higher of the two.
The council maintains a number of local nature reserves including Biddulph Valley Way, Brough Park Fields, Cecilly Brook, Hales Hall Pool, Hoften's Cross Meadows, Ladderedge Country Park and Marshes Hill Common.
[32] In terms of television, the area is served by BBC West Midlands and ITV Central broadcasting from Birmingham.