Star Chinese Channel (Chinese: 衛視中文台) was a Taiwanese general entertainment television channel operated by The Walt Disney Company (Taiwan) Ltd. Its programming featured dramas, variety shows, lifestyle programs, and talk shows in Mandarin.
Launched on 21 October 1991 at 16:30 Hong Kong Time by its predecessor, Star TV, the channel initially targeted audiences in Greater China, broadcasting in both Mandarin and Cantonese.
At one point, the channel's operations were relocated from British Hong Kong to Taipei on 30 June 1997.
Shiau Hong-chi stated that Star TV's original business strategy was to broadcast popular American shows to Taiwanese audiences with minimal effort.
The channel had already ceased operations in Southeast Asia, Hong Kong, and Macau on 1 October 2023, while Taiwan was the final market to see its closure.