Golin and partner Joni Sighvatsson launched Propaganda Films, a talent management, advertising, and video production company, in 1986.

[2] Not long afterward, a young filmmaker showed up with a reel containing a Donny Osmond video and a spec Coke commercial.

Its music video division, which earned Best New Artist Clip (Hard Rock category) at the 2000 Billboard Music Video Awards for A Perfect Circle's "Judith" (2000),[5] directed by David Fincher,[6] has also produced projects for Cypress Hill, Filter, Smashmouth, Third Eye Blind, and The Wallflowers, among other artists.

Under Golin's leadership, the company's management division has grown to represent more than 50 writers, directors, and actors.

These include David Fincher's The Game (1997), Spike Jonze's Being John Malkovich (1999), Michel Gondry's Eternal Sunshine of the Spotless Mind (2004), Alejandro González Iñárritu's Babel (2006), and Gavin Hood's Rendition (2007), Nic Pizzolatto's True Detective (2014), Sam Esmail's Mr.