[3][4] Parish was first introduced to photography when he was given the opportunity to join an expedition to Kangaroo Island led by pioneering Australian underwater photographer Igo Oak.

He worked with scientists from all disciplines, focussing on the ecology of natural systems, the behaviour of marine fish and Australia's fifty remaining Macropods (Kangaroos and wallabies).

Over thirty-four years, Steve's brand became a significant award-winning multimillion-dollar business, at its peak employing 125 staff with annual sales of $15 million.

Due to the Brisbane 2011 floods, Steve was forced to liquidate his publishing brand which was purchased by Pascal Press with whom he continues to develop his Signature Range.

In 2021 the Range was returned to Steve Parish Nature Connect to the decline in the retail Industry due to the Covid Pandemic.