It featured articles on strategic leadership and management through the eyes of economic science, business research, and business practice.

The magazine was published by the Andechser Studienkreis.

[2] Up from the second issue the magazine was printed on yellow paper.

The magazine Strategische Unternehmensführung featured articles on Strategic Leadership and Management.

The topics were for example: The magazine's writers were for example: The magazine was read from business executives, the board of directors of companies listed in the DAX, politicians of the Bavarian Government, and many others.