[4] "Strike TV is overseen by its creator, Peter Hyoguchi[5] who got the idea off the ground during the WGA's 100-day walkout with the help of its association with United Hollywood, the scribe-run blog that became an influential force in rallying and disseminating info to scribes during the strike.
[7] Its launch on October 28, 2008, featured several shows of various genres: "The purpose of the site is to generate revenue for out-of-work colleagues.
Strike.tv has pledged to donate the first three months of ad revenue to the Entertainment Assistance Program of the Actors Fund.
The site is also intended to generate revenue for the writers as they will own the intellectual property they create.
"[8]The first three months' of profits will be contributed to the Actors' Fund Entertainment Assistance Program, that offers financial relief and other services to entertainment industry professionals negatively impacted by the strike.