In 2008, Stroud launched Stroudavarious Records and signed many artists to that label.

It had many artists signed to Stroudavarious, including Aaron Lewis, LoCash Cowboys, Shelly Fairchild, Shea Fisher, Houston County, Blaine Larsen (Treehouse), Richie McDonald, Anthony Smith and Darryl Worley.

BamaJam included Tracy Lawrence, Blackberry Smoke and Matt Kennon.

Country Crossing included John Anderson, Aaron Tippin, Louise Mandrell, Lee Greenwood and Lorrie Morgan.

R&J was "restructured" in April 2012, with Andy Gibson transferring to Curb Records[2][3] and Maggie Rose (formerly known as Margaret Durante) moving to RPM Entertainment.