The Masters is a Grand Slam event on the men's and women's World Curling Tour.

It is the second Grand Slam event and first major on the women's and men's tour.

The event is an amalgamation of the men's World Cup of Curling and the women's Sun Life Classic.

[1] The World Cup was a Grand Slam event and was held in various locations across Canada, and was also previously known as the Masters.

The event is currently sponsored by World Financial Group, a multi-level marketing company.