In 1974, due to a publicly perceived decline in quality of passenger service, the Santa Fe Railway withdrew permission to use the "Chief" trade name, so Amtrak renamed the train the Southwest Limited.
In 1984, after new Superliner equipment had replaced the aging original rolling stock, Santa Fe allowed Amtrak to rename its train to the Southwest Chief.
[9] The Baltimore and Ohio Railroad offered a similar service with Los Angeles-Washington, D.C., sleepers on that company's Shenandoah westbound and Capitol Limited eastbound.
[15]: 128 The first motive power set on Super Chief-1 consisted of a pair of blunt-nosed, Diesel-electric units (EMC 1800 hp B-B) designated as Nos.
Santa Fe employees hung the nicknames "One-Spot Twins" and "Amos 'n' Andy" (from the popular radio show of the day) on the units, which were always paired and ran back-to-back.
[16] The Super Chief was a near-instant success among travelers who appreciated its modern, air-conditioned cars, private bedrooms, high amenity levels, and smooth ride.
The Super Chief quickly became "the" train to ride between Chicago and Los Angeles, much as New York Central's 20th Century Limited was the favored travel option of the time for the East Coast-bound.
To acquaint passengers with the various points of interest located along the route, Santa Fe built seven signs marking such notable features as the Continental Divide and Raton Pass.
[citation needed] In the mid-1940s, company president Fred G. Gurley went to great lengths to solicit business from California's motion picture industry.
The train stopped at Pasadena to allow celebrities to board away from the "hustle and bustle" of Los Angeles' Union Passenger Terminal (LAUPT).
When the Santa Fe was notified that a particular celebrity was going to be traveling on the Super Chief, a press release was issued to allow the media to interview and photograph the star.
In time, the passenger list would include many Hollywood stars, such as Richard Burton and Elizabeth Taylor, Humphrey Bogart and Lauren Bacall, Dean Martin and Jerry Lewis, Desi Arnaz and Lucille Ball, James Cagney, Judy Garland and Bing Crosby.
[citation needed] Several radio and TV episodes of the Jack Benny Show had plotlines involving the cast travelling on the Super Chief.
In June 1952, Warner Bros. Pictures released Three for Bedroom "C", a romantic comedy starring Gloria Swanson, James Warren, Fred Clark, Hans Conried, and Steve Brodie.
In the film, an aging movie star (Swanson) hides out in a compartment during a cross-country journey from New York to Los Angeles aboard the Super Chief.
By the mid-1880s, dedicated dining cars were a normal part of all long-distance train consists departing from Chicago for points west[citation needed], save for those of the Santa Fe, who relied on America's first interstate network of restaurants to feed its passengers en route.
The "Harvey Houses", located strategically along the line, served top-quality meals to railroad patrons during water stops and other planned layovers and were favored over in-transit facilities for all trains operating west of Kansas City.
[citation needed] The Super Chief included dining cars, staffed by Fred Harvey Company personnel, as part of its standard consist of the outset.
The bar-lounge cars next to the diner always included dormitory space for the train crew (a staff of 3–4 cooks and 6–7 waiters) required for the two-night-and-one-day trip.
[citation needed] The elaborate dinner offerings generally included caviar and other delicacies, cold salads, grilled and sautéed fish, sirloin steaks and filet mignon, lamb chops, and the like.
One of the Super Chief's most popular signature dishes was the AT&SF version of pain perdu, simply and appropriately named "Santa Fe French Toast".
Mary Colter, architect, Indian art expert, and 35-year veteran of the Fred Harvey Company, designed the china and silverware used on the Super Chief.