Dynata

[2] SSI now manages proprietary online panels (under the names SurveySpot, Opinion Outpost, OpinionWorld, and Choozz).

Though a merger, the newly formed sampling and data collection company continues to operate under the SSI brand.

[4][5] On December 17, 2014, HGGC, a middle market private equity firm announced it had completed its majority investment in the parent company of SSI.

Steve Young, a former professional football quarterback who is a partner at the private equity firm, also joined the board.

It has over 3,300 employees globally, and more than 3,000 customers, including market research and consulting firms, Fortune 500 businesses, and universities.