"Survivalism" is a song by American industrial rock band Nine Inch Nails from its fifth studio album, Year Zero (2007).
[4] On February 14, 2007, a clip of the chorus to "Survivalism" was first heard by fans calling the telephone number 1-310-295-1040, which was found by joining discolored numerals on the back of a tour T-shirt.
Nine Inch Nails was scheduled to begin shooting a video for "Survivalism" on February 5, 2007, in the Los Angeles area.
The video was circulated on the Internet on March 7, 2007, when Nine Inch Nails played the Carling Academy Brixton in London, England.
"Isaiah 15:9" on the graffiti wall, "John 19:34" on the picture of Jesus behind the couple, and "II Kings 3:22" and "Exodus 7:21" in the board behind the man with the laptop.
This led to the discovery of the Year Zero website, which was a collage of a hand picking a man up out of the wreckage of a crumbling bridge, claimed to be drawn by a prison inmate.
[9] "Survivalism" had 501 plays and debuted at number 28 on the Billboard Hot Modern Rock Tracks chart in the week of February 23, 2007.
[13][14] The song became Nine Inch Nails' fourth consecutive top-10 single on the Billboard Hot Modern Rock Tracks chart.