Swaabhimaan (Hindi pronunciation: [sʋɑːbʱɪ.mɑːn]; transl.

self-respect) is an Indian soap opera directed by Mahesh Bhatt and Debaloy Dey and was scripted by Shobha De and Vinod Ranganath.

[1][2][3] Swaabhimaan divulges the story of an attractive woman - Svetlana - who finds herself in a battle where there are no real winners.

Insecurity, suspicion and fear threaten to erode her vivacious spirit as she struggles to come to terms with her position - that of a pampered mistress whose tycoon patron Keshav Malhotra dies leaving her to cope with the ugly aftermath of the tragedy: inheritance wars, succession rights, property entanglements, petty quarrels and above all, emotional turmoil that threatens to destroy her.

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