On 3 June 2008, TV3 began broadcasting in Slovenian digital terrestrial television network and it was disconnected on 1 September 2008.

Majority ownership was originally held by the Roman Catholic Church, and much of the initial programming was faith-oriented.

On 13 February 2003, Ivan Caleta, a businessman from Croatia, purchased 75% ownership of TV3 then proceeded to offer more popular programming.

Viewership in 2004 increased but remained a distant fifth place behind other free-to-air television services in Slovenia.

On 29 February 2012, it ceased broadcasting due to uncompetitive environment and unresponsiveness of Slovenian authorities.