[1][2] Tarata statistical area, which also includes Purangi, covers 258.96 km2 (99.99 sq mi)[3] and had an estimated population of 640 as of June 2024,[4] with a population density of 2.5 people per km2.

The percentage of people born overseas was 7.9, compared with 27.1% nationally.

[5] Te Upoko o te Whenua Marae and Ngārongo meeting house are a meeting place for Ngāti Maru.

[6][7] In October 2020, the Government committed $500,000 from the Provincial Growth Fund to upgrade the marae, creating 15 jobs.

[8] Ratapiko School is a coeducational full primary (years 1–8) school with a roll of 29 students as of November 2024.