Before the introduction of the league, Football Federation Australia (FFA) chairman Frank Lowy said he hoped to expand the competition into cities such as Hobart and Launceston, among others.
[7] In September 2008 McGirr Announced the adoption of an official club logo for the proposed club and announced that the taskforce was on target "to present an extremely strong business case to both FFA and the Tasmanian community and intend to be ready to put a formal proposal for an A-League licence by mid-2009".
[17] The Tasmanian task force, which has the backing of the state government, has scheduled the launch of Tasmania United FC for 25 November, and that a deal with a major sponsor is close at hand.
[18] Ken Morton states that "we had good news regarding the major investor and once that is finalised in the next few days I think you will see our bid progress very aggressively.
"[18] On 12 February 2009, the task force announced it was "still in the mix" and "working harder than ever of late to entice investors and sponsors, as well as being in regular contact with the FFA".
"[10] On 16 March 2009, Chairman John McGirr stated that the task force was in negotiation with a Dubai businessman regarding sponsorship and ownership of Tasmania United FC.
[20] The businessman has since been named as Sheik Mohammed Hussein Ali Al Amoudi—the 77th richest man in the world with a net worth of $13.7 billion.
[22] The outcome was a final Report that considered the key issues and questions that decision makers and potential funding partners may have in relation to the need for the proposed A-League team.
[25] The business plan was completed successfully in late December 2010, with the consortium stating that it would be making a presentation to both the FFA and key investors in early to mid-2011 with the express intention of winning the now vacant 11th A-league licence for the 2012–2013 Season along with gaining crucial private investment.
The Taskforce has obtained supporter opinion of the names Wolves, Apples, Lions, Convicts, Pirates and Islanders and several others through the use of website polling.
Given that the future establishment of a 20/20 League in Australia may prevent the use of Bellerive stadium for A-League matches, other facilities have been suggested including the redevelopment of King George V Oval, North Hobart Oval, Wentworth Park or Rugby Park, along with the possible complete development of an entirely new sporting precinct somewhere in the Greater Hobart region.
"[10] When asked if he would be prepared to apply for the senior coach position once an A-League licence was granted, Ken Morton stated "Yes, without a doubt.