Down below electro dancers tend to use their hips, knees and feet to gently shuffle across the floor in beat to the music, quite often in a random and jerky fashion.
[4] The creators of the Tecktonik brand (most notably Cyril Blanc, the artistic director of Metropolis) [5] sell official products, such as clothes, Matts CDs, and energy drinks.
Along with tecktonik killer parties, Cyril and Alexandre created, with the help of designers and sales staff, symbols that would surround the phenomenon: neon colors, mittens, tight clothing, etc.
[4] Given the success of these evenings, Cyril Blanc filed applications for "Tecktonik" and "TCK" trademarks at the National Industrial Property Institute (INPI), and internationally in 2007,[6] to prevent other clubs from promoting their parties using those words.
The dance is known to the general public through its appearances in videos, including "Alive" by Mondotek,[7] the Tepr remix of "A cause des Garçons" by Yelle, "Sucker" by Dim Chris, or songs by artists such as Lorie.