Originally, it extended its reach beyond Africa,[1] operating in various European regions, including Scandinavia, Benelux, Italy, Eastern Europe, Greece, and Cyprus.
SuperSport broadcasts a wide array of major sporting events and leagues, including association football, rugby, cricket, tennis, golf, motorsport, cycling, boxing, wrestling, field hockey, and athletics.
At its peak, it was the world's largest broadcaster of live rugby and cricket, though it has since been overtaken by Sky Sports.
The channel immediately showed its intention to include sport in its programming line-up, by securing exclusive rights of an important Currie Cup match between Transvaal and Western Province for its first ever broadcast.
M-Net SuperSport expanded its range of coverage, including live overseas rugby, cricket, golf, boxing and cycling.
When rugby turned professional in 1995, a deal was struck between the newly formed SANZAR and Rupert Murdoch's News Corporation.
In South Africa, SuperSport was awarded exclusive broadcasting rights of the Super 12 competition, as well as the Tri Nations.
With the launch of DStv in 1995, SuperSport became a multi-channel network and an independent brand, although it was still primarily associated with M-Net.
[4] The network made full use of the satellite platform to expand its sports offering: For the Olympic Games, six channels are generally used for live events.
[5] In 2007, the SABC lost its exclusive rights to the local Premier Soccer League (PSL) to SuperSport, in a deal worth R1.6 billion.
DStv viewers can no longer watch sports events on M-Net, although terrestrial subscribers still get feeds on the main channel, as well as the Community Services Network (CSN).
SuperSport PSL focuses mainly on domestic soccer matches in South Africa and other African countries through live broadcasts, magazine shows and highlights.
SuperSport Football Plus is a 24-hour dedicated football/soccer channel, specifically made for as the new home of UEFA Champions League for ROA Viewers alongside featured soccer documentaries, shows, news & matches.
Nigeria) Variety 2 features gymnastics, hockey, sailing and squash events while also functioning as an overflow channel for soccer matches.
Variety 4 focuses on grassroot sports including varsity rugby, netball, BNL, DStv Diski Challenge, SRC, as well as WWE highlights in South Africa.
SuperSport Action broadcasts a range of extreme sports as well as major boxing matches, UFC and EFC mixed martial arts programming and overflow content from rugby, soccer and cricket.
[8] As the world's second largest broadcaster of live rugby, SuperSport's current lead commentators in English are Matthew Pearce, Hugh Bladen, Gavin Cowley, Owen Nkumane and Paul Stubbs, while their analyst pool includes Joel Stransky, Gcobani Bobo, Bobby Skinstad, Breyton Paulse, Nick Mallett, Ashwin Willemse, Kobus Wiese, Victor Matfield, Jean de Villiers and Naas Botha.
The presentation and commentary team who cover South African home games include Mark Nicholas, Mike Haysman, Pommie Mbangwa, Michael Holding, Shaun Pollock, Makhaya Ntini, JP Duminy and guest pundits from the opposition team.