In June 2019, Tencent Animation and Comics was named on the 2019 Forbes List of China's Most Innovative Companies.
[1] In March 2015, Tencent Animation and Comics announced the introduction of 200 Japanese light novels and 500 Japanese comics at the UP2015 Tencent Interactive Entertainment Annual Launch, [2] including the distribution rights of One Piece, Naruto and Reborn!.
[3] On July 10, 2015, Tencent launched its mobile phone app and created e-books in collaboration with Japan's KADOKAWA Group to introduce Japanese light fiction, the first works included A Certain Magical Index and Durarara!!.
[8] In 2015, Tencent launched the dream chase program, which rewards newly uploaded works with a minimum of 100 yuan, and an incentive of 800 yuan for experienced authors to update a certain number of works each month.
[9] Tencent oversees the pre-production of comics, and the work develops using a common commercial model that includes product placement, joint promotions, and advertising.