The Art of the Deal

[9][10] Journalist Tony Schwartz was recruited directly by Trump after he read Schwartz's extremely negative 1985 New York Magazine article, "A Different Kind of Donald Trump Story", regarding his failed attempts to forcibly and illegally evict rent-controlled and rent-stabilized tenants from a building that he had bought on Central Park South in 1982.

[11] According to Schwartz in July 2016, Trump did not write any of the book, choosing only to remove a few critical mentions of business colleagues at the end of the process.

[14] Schwartz was the subject of a July 2016 article in The New Yorker in which he describes Trump unfavorably and relates how he came to regret writing The Art of the Deal.

[19][20][21] On September 2, 1987, working with his publicist, Dan Klores, and long-running political interlocutor, Roger Stone, Trump ran full-page ads in major newspapers excoriating Washington for defending allies on the American taxpayers' dime.

[23][24] According to a Washington Post investigation those promised donations largely failed to materialize; the paper said "he gave less to those causes than he did to his older daughter's ballet school".

[24] The Washington Post asked the Trump's 2016 presidential campaign if he had donated the $55,000 of royalties he had earned from the book in the first six months of 2016 to charity, as he promised in the 1980s, and it did not respond.

Schwartz had earlier donated royalties he received in the second half of 2015, worth $25,000, to a number of charities including the National Immigration Forum.

[27] Precise figures of the number of copies sold of The Art of the Deal are unavailable because its publication preceded the Nielsen BookScan era.

[4][28] A 2016 CBS News investigation reported that an unnamed source familiar with the book's sales placed the figure at 1.1 million copies sold.

[1] Three years later, journalist John Tierney noted Trump "appears to have ignored some of his own advice" in the book due to "well-publicized problems with his banks".

[30] Trump's self-promotion, best-selling book and media celebrity status led one commentator in 2006 to call him "a poster-child for the 'greed is good' 1980s".

Jim Geraghty in the National Review said in 2015 that the book showed "a much softer, warmer, and probably happier figure than the man dominating the airwaves today".

[5] John Paul Rollert, an ethicist writing about the book in The Atlantic in 2016, says Trump sees capitalism not as an economic system but a morality play.

[35][36][37] In 2021, Yuri Shvets, an ex-KGB agent, claimed that Trump had been cultivated by the KGB for 40 years, starting in the 1980s as tensions between the United States and Soviet Union were thawing.

It was during this period that the ex-KGB agent alleges to have discussed with Trump going into politics and were "stunned" when he returned to the US and took out a full-page ad parroting anti-Western Russian talking points.

To those with detailed knowledge of the projects, the singular hero of the book appeared instead as a fictional composite of the many power-brokers, doers and domain experts who actually made things happen.

Speaking twenty years later, Blair bemoaned her failure, as a biographer, to have "understood how fabricated [the book] was ... how that founding myth was so riddled with at best exaggeration.

He partnered with his dad to turn Swifton around, then, just as the neighborhood headed irretrievably downhill, tricked a buyer into overpaying: "The price was $12 million—or approximately a $6 million profit for us.

"[42] Roy Knight, part of the Village's maintenance crew, told reporters that the project was actually Fred Trump's "baby";[43] biographers generally agree.

"In order to put up the building I had in mind," Trump takes us through his thinking, "I was going to have to assemble several ... adjacent pieces—and then seek numerous zoning variances.

"Unfortunately, I didn't know anyone at Tiffany," Trump wrote, "and the owner, Walter Hoving, was known not only as a legendary retailer but also as a difficult, demanding, mercurial guy.

"[54] Based on Trump's tax returns between 1985 and 1994 which showed a loss greater than "nearly any other individual American taxpayer" during that period,[55] co-author Schwartz suggested that the book might be "recategorized as fiction".