The other takes place near the film's climax, when Groucho, Chico and Harpo escape their pursuers in a madcap chase through the store on roller skates.

During the "Sing While You Sell" number, he narrates a fashion show and speaks a few asides, including "This is a bright red dress, but Technicolor is so expensive."

An instrumental version of the Arthur Freed/Nacio Herb Brown tune "Sing Before Breakfast" from Broadway Melody of 1936 is heard during the Groucho-Harpo scene.

The Big Store is the second Marx film with an instrumental version of "Cosi-Cosa" from A Night at the Opera, which can be heard during the bed department scene.

Theodore Strauss of The New York Times wrote that "if it lacks the continuously harebrained invention of, say, A Night at the Opera, the boys are still the most erratic maniacs this side of bars.

"[1] A review in Variety called the film a "moderate comedy where dull stretches overshadow the several socko laugh sequences during a bumpy unfolding ... Marx Bros. repeat their familiar antics without much variation from previous appearances.

"[2] Film Daily suggested that a couple of the chase scenes were "a little lengthy" but still concluded, "A 'laugh clocker' could run a high total checking this and the preview audience seemed to love it.