It depicts a woman and her closeted gay husband, who run a caftan store in the medina of Salé, Morocco, and hire a young man as an apprentice.

The website's critics consensus reads, "A love story shaped by some surprising contours, The Blue Caftan surveys the hidden heart with compassion and grace.

"[13] Metacritic, which uses a weighted average, assigned the film a score of 83 out of 100, based on 16 critics, indicating "universal acclaim".

[14] The Blue Caftan received an average rating of 3.8 out of 5 stars on the French website AlloCiné, based on 27 reviews.

[15] As of November 2023, The Blue Caftan had sold more than 500,000 tickets worldwide setting a new record for overseas admissions for any recent Moroccan film.