Production on the album was primarily handled by Eminem, alongside Dem Jointz, Fredwreck, Cubeatz, and Cole Bennett, as well as frequent collaborators Dr. Dre, Mr. Porter, and Luis Resto, among others.
The image of Slim Shady is synonymous with how Eminem appeared as a young man on stage and in videos, including his bleached blonde hair.
[7] During the 2024's NFL draft event in his hometown Detroit on April 26,[8] he shared a video in the style of real crime show, Unsolved Mysteries, posed as a question of "who killed Slim Shady?
Eminem is pictured in overalls and a hockey mask as his Slim Shady persona, while the obituary reads, "Ultimately, the very things that seemed to be the tools he used became calling cards that defined an existence that could only come to a sudden and horrific end.
"[13] On May 21, Eminem made a cryptic post to his social media, containing a video with an iMessage chat addressed to "All Contacts" with the message "...and for my last trick!"
On July 11, Eminem posted a "public service announcement" on Twitter that the album is "conceptual", and advised fans to listen to the songs in order.
On June 28, Eminem posted a teaser for the album's second single, titled "Tobey", a collaboration with fellow American rappers Big Sean and BabyTron.
The short black-and-white clip depicts Eminem wearing a Jason mask and wielding a chainsaw, while standing next to the featured artists, with an instrumental snippet playing in the background.
[26] Detroit Free Press gave the album a positive review by saying "The production is tight, the wordplay dependably clever, the vocal flow confident and versatile."
[28] Meanwhile, The Independent gave the album two out of five stars, stating that "if [it] was conceived to let Mathers have his cake and eat it – to indulge his earlier, purposefully offensive wordplay under the guise of struggling against the Shady persona within – the reality is the worst of both worlds.
"[31] In a review for Cult MTL, Mr. Wavvy called The Death of Slim Shady (Coup de Grace) Eminem's "strongest album in over a decade, which may say more about his abundance of misfires since The Marshall Mathers LP2 than it does about the quality of this body of songs.
"[39] Writing for The Daily Telegraph, Neil McCormick described the album as "funny, shocking, contradictory, utterly outrageous, offensive, sentimental, clever, dumb and occasionally even (whisper it) wise".
[29] Rolling Stone concluded "He's still young—barely into his fifties—but he takes a bizarre amount of pride in clinging to opinions he formed in his teens, and making those his whole point.
[40] The Death of Slim Shady (Coup de Grâce) is, so far, the fastest selling rap album of 2024,[3] and has the second-highest digital sales week behind Taylor Swift's The Tortured Poets Department.