The program began as a series of nine monthly specials substituting in the regular time slot of the Gillette Cavalcade of Sports.
The program was well-received and renewed the following fall as a weekly Sunday night series, broadcast in color, where it remained until Bonanza, another Chevy sponsored hour, moved from Saturday at 7:30 p.m. into that time slot for the 1961-62 season.
In her final season, from October 14, 1962, to May 12, 1963, she appeared on Sunday nights at 10 p.m. following Bonanza alternating with Various NBC News Specials and The Du Pont Show of the Week.
After 12 years with NBC, Dinah signed with ABC-TV in the fall of 1964 hosting four hour long specials sponsored by Purex.
In 1970 Dinah Shore returned as a staple of American television in various daytime talk shows for NBC and syndication for more than twenty years after the conclusion of this series.