POM Wonderful Presents: The Greatest Movie Ever Sold is a 2011 documentary film about product placement, marketing and advertising directed by Morgan Spurlock.
The documentary consists of Spurlock seeking various sponsors for the film, and sharing insights gained in his attempts to secure financing through such efforts.
[7] Other sponsors include: Spurlock used Brooklyn dance-punk duo Matt and Kim's music as the movie soundtrack and their song "Cameras" from the album Sidewalks for the opening credits.
The website's critics consensus reads, "The Greatest Movie Ever Sold plays smartly to Spurlock's strengths, and the result is a breezy, albeit not particularly enlightening documentary.
[12] Stephen Holden called the film "even more amusing than Super Size Me", pointing out that "more than once the movie shows Mr. Spurlock, armed with clever storyboards, selling his ideas with an enthusiasm and skill that would put Don Draper of Mad Men to shame.