The 24 hectare (2.5 million square foot)[1] facility features four attractions; Soarin', Living with the Land, Harvest Theater (including Awesome Planet), and Behind the Seeds Tour.

Dr. Merle Jensen, Ph.D., a Professor Emeritus from the University of Arizona's School of Plant Science, played a pivotal role in the development of "The Land" Pavilion at EPCOT, Walt Disney World.

These systems demonstrate sustainable farming practices and the future of agriculture, aligning with EPCOT's theme of innovation and global community.

His work at "The Land" has been recognized as a significant achievement in the field of CEA, reflecting his broader impact on agricultural practices worldwide.

His expertise has been sought by numerous international organizations, and he has played a crucial role in advancing agricultural technology globally.

Kraft General Foods, Inc. withdrew its sponsorship on September 26, 1992, In November 24, 1992, plans were made to update and modernize the overall tone of EPCOT Center, including a major refurbishment of "The Land" pavilion.

While some of the original design elements remained, the addition of more vibrant colors and fabrics to the various restaurants and shops gave the pavilion a more modern and refreshed look.

This attraction, which was a cinematic presentation that discussed both the positive and negative aspects of human relationship with the land, eventually reopened as Circle of Life: An Environmental Fable, a new film featuring characters from The Lion King.

Like the Food Rocks show, this new attraction recycled some of the elements of its predecessor, and was intended to be another refreshed and modernized feature of "The Land" that would better appeal to younger audiences.

Simulating the experience of hang gliding over various landscapes, Soarin's massive movie screens and ride mechanics required the construction of a large physical addition to the pavilion itself.

43,000 ft² (0.4 hectares) of the pavilion are dedicated to experimental horticulture techniques in hydroponics, irrigation methods, and integrated pest management.