The Kree's new leader Dar-Benn discovers one of the two legendary Quantum Bands, which were previously used to create a network that allows fast travel across space.
They join up at a Skrull refugee colony on planet Tarnax, which Danvers helped found and where a peace treaty is being negotiated with the Kree.
When talks break down, Dar-Benn rips open another jump point which siphons the atmosphere from Tarnax to restore breathable air to Hala.
Danvers explains that Dar-Benn's repeated rupturing of jump points is causing instability in the network and endangering the entire universe.
They warn Danvers' husband, Prince Yan, before Dar-Benn arrives and tears open a jump point, drawing the planet's water to Hala.
Kamala's short-lived team-up with Danvers and Rambeau inspires her to seek out other young heroes and form a new group, starting with Kate Bishop.
In a mid-credits scene, Rambeau awakes in a parallel universe where she is greeted by Binary—an alternate version of her mother Maria—and the mutant scientist Hank McCoy.
She also portrays an alternate version of Maria called Binary,[27][25][26] appearing in the mid-credits scene alongside Kelsey Grammer as Dr. Hank McCoy / Beast.
[6] Ahead of the release of Captain Marvel (2019), star Brie Larson expressed interest in a sequel featuring the character Kamala Khan / Ms.
[35] Official development began in January 2020, when Megan McDonnell entered negotiations to write the script after serving as a staff writer on Marvel Studios' Disney+ miniseries WandaVision (2021).
[38] Richard Newby of The Hollywood Reporter said DaCosta's hiring could bring new energy to the MCU and Captain Marvel franchise, saying she "enjoys challenging preconceived notions about the relationship between characters and the lore behind stories".
Newby also felt the film could explore Danvers's story from the perspective of Maria Rambeau's daughter Monica, a Black woman in present-day America.
[44] DaCosta also cited Final Fantasy VII: Advent Children (2005) in her pitch as a reference for the film, particularly for its fight scenes and ending sequence.
[46] Larson felt it made sense narratively to have Kamala and Rambeau introduced to the MCU in other projects before the three characters meet in this film, something she had discussed with Feige "from the beginning".
[54] Graeme McMillian at The Hollywood Reporter acknowledged this explanation, but also wondered if there was a connection with the 1994 comics series Marvels—which tells various Marvel Universe events from the perspective of a photographer—or with a project of the same name announced in 2020.
[56] Park Seo-joon was cast in an undisclosed role in mid-June, and was set to join the production after completing work on the film Concrete Utopia (2023).
[70] Shortly after, Saagar Shaikh, Zenobia Shroff and Mohan Kapur were revealed to be reprising their respective roles as Kamala's older brother Aamir, mother Muneeba, and father Yusuf, from Ms.
DaCosta did not know the footage would be used this way when she filmed it, and its inclusion in Ms. Marvel was a surprise to directors Adil El Arbi and Bilall Fallah as well.
[87] Also in June, Gary Lewis was revealed to have joined the cast,[88] portraying Emperor Dro'ge,[18] and Marvel Studios held a public test screening of the film in Texas.
[25][26] Grammer was excited to return to his role, which he described as "a real character of gravitas and importance in our culture", and hoped it would lead to more MCU appearances.
[103] Charles Pulliam-Moore at The Verge said the trailer showed that Danvers, Rambeau, and Kamala "are going to end up making quite the team" and thought the 'place-switching' fight sequences could be the most inventive of the MCU.
[106] Pita Pit was also partnered with Marvel Studios and Walt Disney Pictures to launch the brand new limited edition smoothie "Banana Chai" to promote the film.
[109] Marvel collaborated with software company Autodesk to display a video of Goose, Danvers's cat-like pet Flerken, on the Sphere through November 13.
[110] The strike ended on November 9, and Larson was booked to appear on The Tonight Show Starring Jimmy Fallon the next day to promote the film.
[121] Nielsen Media Research, which records streaming viewership on U.S. television screens, calculated that The Marvels was watched for 559 million minutes from February 5—11, 2024, making it the most-streamed film of the week.
[133] In its second weekend, the film made $10.12 million and finished fourth behind newcomers The Hunger Games: The Ballad of Songbirds & Snakes, Trolls Band Together, and Thanksgiving.
[128] Discussing the film's low box office performance, Anthony D'Alessandro of Deadline Hollywood rejected claims that it was impacted by general "superhero fatigue" and instead blamed lackluster marketing and the overexposure of MCU content on Disney+.
[143][144][145][146] Kaitlyn Booth at Bleeding Cool and Rachel Ulatowski at The Mary Sue both noted that Iger did not suggest Disney's other 2023 box office failures required additional supervision, including Ant-Man and the Wasp: Quantumania and Indiana Jones and the Dial of Destiny which were both directed by men,[141][147] and Ulatowski made it clear that she found Iger's statement to be sexist.
The website's critical consensus reads, "Funny, refreshingly brief, and elevated by the chemistry of its three leads, The Marvels is easy to enjoy in the moment despite its cluttered story and jumbled tonal shifts.
[157] Christian Holub of Entertainment Weekly gave a lukewarm review of the film and opined that it was "a mixed bag that tries to juggle too many different characters and plotlines", but praised Vellani as a "shining star".