They also declared a new stable with both of them at the helm called The New Blood, which consisted of most of the younger, up-and-coming wrestlers in WCW along with longtime talent that had never been pushed for years.
Their main enemies became known as the Millionaire's Club, the older veteran stars of the company who they claimed held back the younger talent.
On April 16, 2000, at Spring Stampede in Chicago, Illinois, all of the titles were filled with matches between the New Blood and the Millionaire's Club.
Many argue that a primary reason the WWF defeated WCW in the Monday Night War is because they greatly put over new talent rather than relying so heavily on long-established veterans.
The true end of the angle occurred on July 9 at Bash at the Beach, after Russo's infamous worked shoot promo, which caused Hulk Hogan and Bischoff to leave the promotion.