On 1 August 2008, American cable network G4 began broadcasting the show as part of their "Duty Free TV" block of international programming.

Examples include Heads or Tails, which is a parody of Who Wants to Be a Millionaire?, using the same mannerisms as Chris Tarrant.

)[citation needed] In addition to Serafinowicz, recurring cast members included Belinda Stewart-Wilson, Catherine Shepherd, Paul Putner, Alex Lowe, Bronagh Gallagher, Sarah Alexander and Benedict Wong.

Robert Popper, Sanjeev Kohli and Matt Berry also made onscreen appearances.

For his performances in this series, Serafinowicz was awarded the Best Entertainer prize at the 2008 Rose d'Or ceremony.