The Power of Positive Thinking

The Power of Positive Thinking: A Practical Guide to Mastering the Problems of Everyday Living is a 1952 self-help book by American minister Norman Vincent Peale.

It provides anecdotal "case histories" of positive thinking using a biblical approach, and practical instructions which were designed to help the reader achieve a permanent and optimistic attitude.

[8] The Power of Positive Thinking appeared at a time when Christian church attendance was drastically increasing, national views of spirituality, individuality, and religion were shifting, and the Cold War was a growing concern for many Americans.

In chapter twelve, Peale states that letting go of anger and embracing a sense of calm can help with physical illnesses, such as eczema.

Chapter fifteen gives concrete examples on how to get others to like you, including the following: remember names, praise others generously, become a people person, and resolve problems calmly as soon as they appear.

"[9] Murphy explains that such repeated hypnosis defeats an individual's self-motivation, sense of reality, and ability to think critically.

[9] Albert Ellis, an influential psychologist of the 20th century and the founder of cognitive therapy, also criticized Peale's techniques for their similarities with hypnotism.

Ellis stated that eventually Peale's teachings “lead to failure and disillusionment, and not only boomerang back against people, but often prejudice them against effective therapy.

R. C. Murphy writes that Peale's teachings “endorse the cruelties which men commit against each other” which encourages readers to “give up [their] strivings and feel free to hate as much as [they] like”.

Krumm writes that "the emphasis upon techniques such as the repetition of confident phrases” or “the manipulation of certain mechanical devices” gives “the impression of a thoroughly depersonalized religion.

Krumm continues with a warning: "The predominant use of impersonal symbols for God is a serious and dangerous invitation to regard man as the center of reality and the Divine Reality as an impersonal power, the use and purpose of which is determined by the man who takes hold of it and employs it as he thinks best.”[14] Edmund Fuller, book review editor of the Episcopal Churchnews, warned against following Peale's teachings in an article titled “Pitchmen in the Pulpit” from March 1957.

They offer a cheap 'happiness' in lieu of the joy Christianity can offer.”[15] While contemporary theologians and mental health experts criticized Peale's teachings in The Power of Positive Thinking, the general public praised the self-help book.

[7] In addition, Peale was close friends with American presidents Eisenhower and Nixon, both of whom highly regarded his positive thinking teachings.

[2] Countless others accredited The Power of Positive Thinking for their success in overcoming obstacles including George Foster, of the Cincinnati Reds,[16] Rev.

Robert Schuller, founder and pastor of the Crystal Cathedral in Garden Grove,[7] and Billy Graham, a prominent Southern Baptist Minister.

[18] Fred and his wife, Mary Anne MacLeod Trump, traveled to the Marble Collegiate Church in Manhattan with their children to hear Peale's sermons.

1964 cartoon by Virgil Partch referencing The Power of Positive Thinking