The Sun (Malaysia)

The principal activity of SMCSB is the publication of theSun newspaper, an English language national daily that was launched in 1993.

It has been redesigned with plenty of news briefs to cater to the reading habits of busy executives - the paper's target audience.

In 2006, prompted by the rising demand for copies and advertisers' thirst for a wider reach, theSun, increased its print run by 76%.

In March 2007, theSun achieved another milestone when three of its journalists won top awards given by the Society of Publishers in Asia (SOPA) based in Hong Kong.

SOPA, the Asian equivalent of the Pulitzer Prize in the United States, picked theSun for Excellence in Public Service Journalism and Opinion Writing.

A first award, for Excellence in Opinion Writing, was for a series of six commentaries written by assistant news editor Jacqueline Ann Surin, who wrote a fortnightly column, Shape of a Pocket, published in the eXtra!

Surin beat an entry from the Far Eastern Economic Review's series of commentaries on Singapore, which received an honorary mention.