The deity is Rama, the seventh incarnation of Vishnu, with four arms bearing a conch, a discus, a bow, and a garland.
Along with Rama, there are shrines for Shiva as Dakshinamoorthy, Ganesha, Shastha and Krishna, and there is also worship for Hanuman ,Karthikeya, Chathan and Serpent gods[1][2] The fishermen in the surrounding area found an idol while fishing in the beach.
It is celebrated in the month of "Vrischikam" (November 15 to December 15), on "Ekadasi," the 11th day after the full moon.
Devotees say that the presence of Chathan, spirits, and evil with the deity is behind the preference for the "Karutha Paksha Ekadasi" celebration.
"NeyVilakku"- to lighting the "Nilavilakk" inside the Temple, "Vedi"- "Kathina Vedi" intend to avoid/overcome danger, "AvilNivedyam"- Rice flakes offering "Avil" offering for Hanuman, "Meenoott"- Feeding Fish by the Riverside "Kanoli Kanal" intend to ancestral spirits, "Pushpanjali", "Thirumadhuram","Appam", "Neypayasam", "Chethi/thulasi/thamara Mala" More- "Sundarakanda Parayanam", "Kalabham with Annadanam", "Niramala chuttuvilakk" with "pizhinjupayasa nivedyam" Devotees can make offering to "Chathan/Kuttichaththan/Vishnumaya Chathan" in "Bhandaram/Kanikka" at the west entrance inside the premises It is the first among the four temples housing the four sons of King Dasharatha, popularly known as Nalambalams, the others being Koodalmanikyam Temple in Irinjalakuda housing Bharata, Thirumuzhikoolam temple housing Lakshmana and Payammal housing Shatrughna in that order.