The Tourist Development Corporation of Malaysia (TDC) was established on 10 August 1972 as an agency under the former Ministry of Trade and Industry by an Act of Parliament.

[4] In 2010, Tourism Malaysia announced that it would be making greater efforts to attract New Zealanders.

"Initiatives include a greater focus on ecotourism, major cultural events and activities for young urban professionals.

Family-friendly destinations, wellness activities, value for money and a safe, clean environment are some the key drivers of this market," said Ng.

[5] The government has started a campaign called "1Malaysia Green, 1Malaysia Clean" in order to let tour operators and travelers understand the need to protect nature areas while promoting eco-tourism.