William "Bill" Kasuga, a bilingual Japanese-speaking manager from A&A, partnered with George Aratani and Yoichi Nakase to establish a company as the exclusive importer of Trio products.

[4] The name Kenwood was invented by Kasuga as a combination of "Ken" (a name common to Japan and North America that was considered acceptable to American consumers due to the Kenmore appliance brand), and "Wood" (referring to the material, as well as suggesting a relation to Hollywood, California).

Kenwood produces a variety of audio speakers at different grades, ranging from stage sound to high fidelity.

[5] Kenwood has offered lines of HF, VHF/UHF, and portable amateur radio models, including some with built-in digital data modes (Automatic Packet Reporting System, built on AX.25 packet radio) and modems needed to send and receive these protocols.

The design for most of these products featured a true dual-mono path for stereo output (where no electrical components are shared between left- and right-channel amplification).

Both models included a three-disc carousel, a cassette player with Dolby B noise reduction, a display, intelligent features, and the ability to save up to 40 radio stations, and used microcomputers to reduce the size of the unit.