[1] Moreover, an extension of the distribution systems to 250 cultural places, restaurants, bars, concert halls and museums in Paris accompanied this change.
[3] The editorial staff flew to Detroit to shoot a documentary on Motown Records[4] and directed the video of a concert of Mos Def at Élysée Montmartre in 2007[5] which was broadcast on Dailymotion.
[6] In 2009, Trois couleurs put on weight [7] and widened its editorial policy: an urban lifestyle guide was added, featuring the best cultural spots in Paris.
In December 2009, Trois Couleurs launched his first special issue, which focused on the counterculture of the 1960s[9] and invited Hedi Slimane to be guest editor-in-chief.
Although the monthly magazine talked about news and events, special issues put a cultural corpus into perspective depending on three axis: a thematic approach, a portfolio and several discussions with artists.
[10] The first special issue was successful, a fact which fostered the editorial staff to edit a new one when Tom Dicillo’s documentary on The Doors was released.
[13] Trois Couleurs also edited a special issue in 2012 when the movie « On The road » (based on Jack Kerouac’s novel) was released and which is particularly relevant of the spirit of the magazine because it was built around the problematic «The man.
[19] In order to suit its readership, Trois Couleurs favours storytelling in the writing of its articles,[19] like in the special issue called "Games Stories", released in 2011 to accompany the eponymous exhibition at the Grand Palais.
This is the last part of the magazine, which develops a practical approach of the Parisian lifestyle thanks to a guide listing the best concerts, bars and exhibitions of the month.