Troyan (Bulgarian: Троян pronounced [troˈjan]) is a town remembering the name of Roman Emperor Trajan, in Lovech Province in central Bulgaria .

Later in time factories producing electrical motors, electrotechnical products, building machines, wool and furniture developed in the town.

August 15 is the day of the Monastery's Patron Saint, when thousands of people from the country gather to celebrate and see a unique icon of Mary.

The town is famous for its traditional pottery, probably developed partly as a result of the qualities of the local clay soil.

[citation needed] Also notable are the Nunki Complex and the St Paraskeva Church, both built in the first half of the 19th century.

The table below shows the changes of the city's population in the post-World War II years (1946–2009)[3] Troyan is the home of the large Actavis [1] generic pharmaceuticals plant as well as the light machinery factories Elma and Mashstroi[2].

Elimex – Ivan Radevski is an established company with more than 20 years of experience in the furniture industry, strong traditions and modern style consciousness.