MCOT gave the IBC a twenty year concession to a provide subscription television service.

[2][3] In 1997, the South African–Dutch company, MIH Limited, bought a sixteen percent stake in the IBC.

[4] The IBC obtained most program content from the channels of other countries including HBO, CNN and ESPN.

The cable technology allowed a number of channels to be offered with high quality sound and pictures.

[citation needed] In February 1998, after the onset of the 1997 Asian financial crisis, the IBC is merged with UTV in order to decrease operational costs.

[8] On July 12, 2012, after a long battle about Copyright infringement (piracy), TrueVisions switched its content encryption system to VideoGuard.

[9] In 2012, TrueVisions lost its bid for the 2013 – 2016 Premier League broadcast rights to a new company, CTH.

The TrueVisions PVR set-top box included a 140 GB hard drive for recording.

On September 22, 2014, the extra monthly fee for PVR was removed for customers with premium packages.

In 2008, TrueVisions tested 3D broadcasts, showing short European-made vignettes filmed using the Pulfrich effect.

[19] Since 2013, the True Film HD channel has aired selected movies in a Side-By-Side 3D format.

[20] On May 18, 2018, TrueVisions announced it will broadcast most of the 2018 FIFA World Cup live matches in UHD on a new dedicated 4K channel.