Trujillo (Spanish: [tɾuˈxiʝo]; Quechua: Truhillu; Mochica: Cɥimor)[12] is a city in coastal northwestern Peru and the capital of the Department of La Libertad.

[20] In 2012 Trujillo was selected by IBM to participate in a "Smarter Cities Challenge" project intended to improve public safety and transportation through technology.

[citation needed] The history of Trujillo has its beginning in ancient times, as the area at the mouth of the Moche River was long a center of successive pre-European cultures.

The Southern Moche civilization flourished in northern Peru with its Huacas del Sol y de la Luna from about AD 100 to 800, during the Regional Development Epoch.

The people likely had formed into a group of autonomous polities that shared a common elite culture, as seen in the rich iconography and monumental architecture that survive today.

[26] Moche society was agriculture-based, and the cultural leaders invested in the construction of a network of irrigation canals for the diversion of river water to supply the crops.

Their culture was sophisticated; and their artifacts fully express their lives, including scenes of hunting, fishing, fighting, sacrifice, elaborate ceremonies, and sexual acts.

The Spanish colonists welcomed a diverse array of religious orders from the time of its founding, and there was a boom in church construction in the city during the 16th and 17th centuries.

In 1942 the city developed a master plan; following the path of the ancient wall, it built Avenida España to encircle the area now called the Historical Center of Trujillo.

Finally, on January 6, 1821, its leaders ratified the agreement and the proclamation of the independence of this city, as stated in the document called Libro rojo (the Red Book) of the Trujillo council.

Their actions gained independence for almost all of northern Peru, because the government of Trujillo city ruled what is now the regions of Tumbes, Piura, Lambayeque, La Libertad, Cajamarca, San Martín and Amazonas.

Before royal troops took the city of Lima, the first President of Peru, Don José de la Riva Agüero, together with Sánchez Carrión, named Trujillo as provisional capital of the country, which survived for a short period.

The latter half of the 20th century saw the expansion of the city due to a combination of rural-to-urban migration and the consolidation of surrounding districts into the Trujillo metropolitan area.

Its main square is located at 8°6′3″S 79°1′34″W / 8.10083°S 79.02611°W / -8.10083; -79.02611 longitude at an altitude of 31.16 metres (102.23 feet) above sea level and lies 4.40 kilometres (2.73 miles) inland from the Pacific Ocean, in a straight line along Avenido Larco.

The Andes and their foothills are very close to the coast, and having a lower elevation relative to the mountains of central and southern Peru, the flow of moist air from the Amazon region, which converges with the sea breezes from the west, favors during the summer a higher frequency of light showers.

However, during the phenomenon of El Niño the climate varies, mainly the rainfall, with less intensity than in regions located north of the city, and the temperature can also be lifted.

[49] In recent decades, urban growth is largely due to Trujillo population increase of migrant origin, the main contributors of population (1993 census), the interior provinces of La Libertad as Otuzco (15.8%), Santiago de Chuco (9.3%), Ascope (9%) and Sánchez Carrión (5.2%), while 16% contributed Cajamarca and Ancash with 5%;[50] In the city the predominant religion is Christianity, inherited from the Spanish culture since colonial era.

[57] In the 19th century, the city of Trujillo greatly expanded due to extensive irrigated agriculture, with high production and profits from the sugarcane industry.

Trujillo's restaurants offer a wide variety of local food, such as shambar, mostly served on Mondays; ceviche, sopa teologa and cabrito.

The most recognized universities are the National University of Trujillo, one of the most important universities in Peru, which was created on May 10, 1824, by Simon Bolivar and from their classrooms graduated poets: César Vallejo who was one of the leading representatives of the North Group, Alejandro Romualdo, political philosophers: Antenor Orrego, political ideologues: Víctor Raúl Haya de la Torre (APRA), Luciano Castillo (Socialist Party of Peru), economists Luis Alva, Pacific Huaman, Cesar Liza, Jaime Verastegui, writers: Ciro Alegría, Eduardo Gonzalez Viaña.

Located a few blocks from the Plaza de Armas with its coffee bar is one of the most splendid of the city and unique in the country, owned by renowned painter Gerardo Chávez, here you can find toys to mid-20th-century.

Festivals and events occurring regularly include: A festival of typical dance is very representative of the city, the national competition is organized by the Club Libertad and takes place the last week of January, couples of dancers from different parts of the country and the world are prepared every year for contest the top of the different categories of competition that draws thousands of tourists every year.

It also highlights the marinera parade also with the participation of Peruvian paso horses and typical riders called chalanes through the main streets of the historic center.

The flower festival has a rich and varied program of over a hundred activities to meet the tastes and interests of Trujillo people and thousands of domestic and foreign tourists.

Held in the resort of Las Delicias in the district of Moche on March 14, 15 and 16, is a feast day and it has been a tradition with a strong Spanish influence, which are enjoyed various activities for adults, youth and children, party hosts are Don Jose and Dona Josefa and Ms Maja, the event begins with the description of characters, activities, bars, flamenco dancing, etc.

This festival is accompanied by a procession of the patron Saint Joseph, the fashion show, the bullfight, the parade of characters, and toromatch pamplonada in which involved several teams from other departments.

[79] Trujillo's gastronomy has a tasty and varied variety of dishes, in some cases ancient tradition, are prepared on the basis of fish, shellfish, seaweed, birds, livestock, land, etc., are counted in more than a hundred typical foods.

Important to the city's transportation network is the Carlos Martínez de Pinillos International Airport located in Huanchaco District northwest of Trujillo metropolitan area.

[4] As part of the shares of the project "Sustainable Cities" that is executing the Municipality of Trujillo in agreement with the Inter-American Development Bank, It has been presented a "Plan of mobility for Trujillo ", it consists of four main projects: implementation of Segregated cycle facilities, pedestrianization of the historic center, the construction of the green ring of España avenue and the implementation of Light rail for the city.

[93] Trujillo concentrates much of the entire media of the La Libertad Region, in television, radio, print and communication services through the internet and fixed and mobile telephony.