Turespaña

The Instituto de Turismo de España – Turespaña (Tourism Institute of Spain) is the official agency of the Government of Spain responsible for the marketing of the country as a tourist destination throughout the world.

[1] The new agency was established on 24 July 1985 under the Ministry of Transport, Tourism and Communications.

Since Miró was no longer in good health, they agreed to use elements from previous works rather than create a new one from scratch.

He used the lettering of the official poster he painted for the 1982 FIFA World Cup and the sun and star of a poster he painted in 1968 for Fondation Maeght to create the logo known as The Sun of Miró.

The logo, still in use, was Miró's last and best-known work, with a recognition rate that in Europe approached 90% of the population at times.