[1][2] Founded in 1968 by Stuart R. Kaplan, it has published hundreds of different card sets,[2] and about 20 new titles are released annually.

The company is also known for its commitment to novel interpretations of the tarot, featuring new artwork in a variety of styles and formats.

Stuart Kaplan co-wrote with Jean Huets the four-volume Encyclopedia of Tarot, which was published over the course of two decades.

[5] In 2009, U.S. Games published a commemorative Rider-Waite box set including Pamela Colman Smith's tarot cards, a selection of her art prints, and a short book about her, written by Kaplan.

[6] Kaplan's interest in Pamela Colman Smith's work as a theatrical set designer and costumer, her involvement with the Hermetic Order of the Golden Dawn, and her collaboration with the noted occultist Arthur Edward Waite on the Rider-Waite deck, led him to research and co-write the biography Pamela Colman Smith: The Untold Story with Mary Katherine Greer, Elizabeth Foley O'Connor, and Melinda Boyd Parsons.