It was debuted live on 5 August 2007 at the "Hey You Get Off My Pavement" festival in Glasgow and has been played at every full set gig since.
The song received first airplay at BBC Radio 1 on 17 November 2008, and subsequently became available to download from the Canadian and US iTunes music stores on 2 December 2008.
In an interview with Promonews, Alex Kapranos, the lead singer and guitarist of Franz Ferdinand stated he and the other band members were all jet legged and out of it for one reason or another.
The cover art for the single is part of a series of photographs the band are taking on their travels, recreating crime scenes; this one features Kapranos face-down in the street, presumably dead, while his bandmates look on.
The song has been used for the television commercial of Toyota Mark X ZiO in Japan since February 2009.,[3] as well as the video game Colin McRae: Dirt 2.