Urban Ladder is an Indian omnichannel furniture and decor retailer that was founded in 2012 by Ashish Goel and Rajiv Srivatsa.

Initially established as an online-only brand, Urban Ladder expanded into offline retail in 2017 and now operates 50 stores across major cities like Delhi-NCR, Mumbai, Pune, Bengaluru, Hyderabad, and Chennai.

[2][3] Ashish Goel, previously associated with McKinsey & Company and Amar Chitra Katha, and Rajiv Srivatsa, who had worked with Cognizant and Yahoo!, co-founded Urban Ladder in July 2012.

[6] The company delivers to over 83 cities in India and provides services such as furniture delivery, installation, and augmented reality (AR) technology, allowing customers to visualize products in their homes.

Combined with the $15 million raised in January 2017, these funds were used to further Urban Ladder’s online and offline omnichannel expansion – a decisive step towards profitability in FY 18–19.

With a $27 million infusion over 12 months, Urban Ladder's omnichannel approach and profitability push will help it build a powerful retail brand.