Víctor Rivera (born May 25, 1944) is a Puerto Rican retired professional wrestler.

In December 1969, Rivera teamed with Tony Marino at Madison Square Garden to win the WWWF International Tag Team Championship in two straight falls from Professor Toru Tanaka and Mitsu Arakawa.

On May 13, 1975, Rivera and Dominic DeNucci won the WWWF World Tag Team Championship from The Valiant Brothers.

In 1978, he returned as a heel under manager "Classy" Freddie Blassie and challenged Bob Backlund for the WWWF Championship in several arenas, including the Philadelphia Spectrum.

Then in 1982, Riviera returned to WWWF now WWF worked as an enhancement talent until 1984 when he retired from wrestling.