Believing Shueisha was incapable of this because they lacked the experience and personal connections Shogakukan had, Torishima claims to have purposefully chosen a theme he knew would be unpopular for the third issue.

[3][4] He then received permission to re-launch the magazine with the new goal of containing manga, anime, and video game content all in one medium.

[3] Torishima later claimed to have predicted people being able to access all of these in one place like smartphones, and wanted to "get off the sinking ship" that was print manga magazines as soon as possible.

[4] Akira Toriyama designed the magazine's mascot character V Dragon (V龍), who was named via a reader poll.

Original manga serialized in the magazine include Shadow Lady by Masakazu Katsura and Go!