Victorinox (/vɪkˈtɒriˌnɒks/[7]) is a knife manufacturer and watchmaker based in the town of Ibach, in the Canton of Schwyz, Switzerland.
It is the world's biggest manufacturer of pocket knives; additionally, the company licenses its logo for watches, apparel, and travel gear.
Elsener's Schweizer Offiziers- und Sportmesser was patented in 1897, and was later marketed internationally as the Original Swiss Army Knife.
This knife was not adopted by the Swiss Armed Forces as ordnance, but its commercial success allowed the company to recover financially.
In 1921, the company changed its trade name to the present "Victorinox", a portmanteau of "Victoria" and "inox", an abbreviation for acier inoxydable, French for stainless steel.
In 1972, the Forschner Butcher Scale Company of New Britain, Connecticut became the exclusive Victorinox distributor for the United States.
In 1981, the company went public, and Charles Elsener, president of Victorinox, acquired a significant percentage of its shares.
In August 2002, Victorinox acquired all remaining shares of SABI to gain control of the Swiss Army trademark.
[citation needed] On 26 April 2005, Victorinox acquired Wenger, the other official supplier of the Swiss Army knife,[9] announcing that it intended to keep both brands intact, only separate entities.
[citation needed] The Farmer model was adopted by the Bushcraft community as their folding knife (circa 2005).
[11] In 2017, Victorinox decided to close the apparel division with the purpose of focusing in other core product lines.
The "Champion", Victorinox's flagship model, prior to the introduction of the "SwissChamp" in 1986, is displayed in the New York Museum of Modern Art's Permanent Design Collection.
[14] The SwissCard is roughly the size of a business card, typically with a small pair of scissors, a short non-folding knife, a small file with a screwdriver point, a plastic toothpick, tweezers, a slim ballpoint pen, and a straight pin, housed in a hard plastic case of 82 × 54.5 x 4.5 mm in size, with an inch ruler on one side and metric measurements on the other.
Victorinox make a range of household and professional (NSF certified) food preparation knives.
range of watches which it claims are resistant to high levels of shock, including being run over by a tank.
A number of Emissive Energy Corps products have been redesigned and rebranded as Victorinox LED flashlights.
In October 2018, the Swiss Federal Office for Defence Procurement (Armasuisse) sued Victorinox, demanding the removal of these trademarks from the marketplace.