The center of that first village was likely located in the area where April 25 Road and Roare Road intersect, suggested by archaeological finds at an old brickyard nearby (Roman coins and traces of arched brick walls of Roman origin.)
Around 1004 AD, Giovanni Verla (Giovanni of Werla) and perhaps other of his family members, came from the area of Werlaburgdorf Germany with Holy Roman Emperor Henry II in a military campaign to put down a revolt by Arduin, Marquis of Ivrea.
Giovanni and his relatives (originally referred to as the Werlas, later as Verlas or Verlatti, and today Verlato) were subsequently granted land by the Emperor in the towns of Thiene, Zane and what was then Roveredum.
The name Villaverla began to be adopted around the end of the 13th century and was well established by around 1663 when Pagliarino wrote his history of the area.
The Villa Verlato has survived the centuries and is located today in the center of the town at 9 Piazza del Popolo.