It was operated by Tok Transit under contract from the Region of York.

Service on the Viva Pink route was suspended during the COVID-19 outbreak.

[2] Viva Pink ran on Yonge Street from Finch to Richmond Hill Centre and then turned east to run along Highway 7 towards Unionville GO Station.

From southwest to northeast, the stations were: Viva Pink operated on the Highway 7 Rapidway between Richmond Hill Centre and Post Road stops.

[5] A rapidway was proposed to serve the remainder of the route however this project was abandoned in favour of the potential Yonge North subway extension between Finch and Richmond Hill Centre.