[4] After the switch, the station closed its Madison offices and became little more than a laserdisc player and a transmitter on the roof of the Concourse Hotel.
[6] In March 1994, after being sold to the Three Angels Broadcasting Network (3ABN), the low-power station began airing its Seventh-day Adventist programming.
[8] The deal made W23BW the second LPTV station in Madison owned by HC2, which also operates WZCK-LD through its DTV America subsidiary.
Spanish language programming was augmented in September 2021 via the addition of the telenovela focused Novelisima network added to 23.6.
Novelisima would eventually relocate to the primary subchannel remaining the only secular Spanish language over-the-air television option in the Madison area.